The Optimizer - Weekly SEO News

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Wednesday, September 07, 2005

seo news rss xml feed Free Google Adsense Keywords & YPN Keywords Search Tool

Iotaweb.org is a new search engine that allows you to search for the approximate values of high dollar keywords for Google Adsense and Yahoo! Publishers Network.

Results are sorted from highest to lowest value. When you click on a result it will show you the approximate pay per click value of that keyword phrase. The values are updated monthly and new keywords are added daily. There's also plans for keyword value trend data as the search engine matures.

Try Iotaweb for yourself.

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Thursday, August 18, 2005

seo news rss xml feed Google AdSense Launches Blog

The Googlers at Google AdSense launched their official AdSense blog Monday morning.

According to the first post at "Inside AdSense", it seems they felt left out because Google AdWords has had thier blog, "Inside AdWords", up and running for three months now.

Look forward to posts around 2-3 times a week from various Adsense employees on topics like optimization tips, product feature descriptions and ideas on getting more out of AdSense.

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Tuesday, August 16, 2005

seo news rss xml feed Google Adwords Prices Changing

Quote from a forum posting by poster_boy at Webmasterworld.com:


I guess it just went through... refreshed and this appeared.

Message:

We've simplified our keyword status system. Your keywords will now either be active (triggering ads) or inactive (not triggering ads). Quality remains the most important factor in your keywords' performance. Each keyword will now have a minimum bid that is based on the quality of your keyword and ad text. If your maximum CPC doesn't meet this minimum bid, your keyword will be listed as inactive.

What you should do differently: If a keyword is listed as inactive, improve its quality through optimization, delete it, or raise that keyword's maximum CPC to the minimum bid indicated. (Raising the bid will re-activate the keyword.) If your keyword is active, you don't need to do anything.

User AdwordsAdvisor replies,


Sharp eye you have there poster_boy. ;)

The changes have not actually launched yet - and what you are seeing is some limited pre-launch testing as we get things ready for prime-time.

The changes will relatively launch soon, and as mentioned previously, we'll notify everyone by email when they do occur - and of course I'll post here as well.

In the meantime, for those few that do see the 'new' pages, please know that you are seeing testing, that your account will run as normal during the testing, and that any changes you make in the 'test' interface will be saved.

My apology in advance for any confusion that this testing may cause.

AWA

The new apparent algorithms from the test phase has alot of Adwords advertisers in an uproar.

Read the full thread

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Thursday, August 11, 2005

seo news rss xml feed Google Adwords Bounces Check?

According to a recent posting by user McMasters at SEO Chat Forums,
"My most recent Google check bounced! Did this happen to anyone else?"
Well, it hasn't happened to me or anyone else here at Technet Increased Online Traffic. But, isn't it hilarious? I feel for poor McMasters and how he suddenly lost his money. But, when a company whose stock is raising at unbelievable rates bounces a check, you have to at least chuckle.

In reply to another user's comment about how funny the situation is: McMasters states, "Oh, I know, it is hilarious - I don't think the bank is going to give me any problems. Adsense better not be trying to pull one over on me, though!" McMasters also proclaimed that he would keep us all informed on how this issue was resolved. Here's a link to the post.

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