The Optimizer - Weekly SEO News

Ask Jeeves, Inc., property of InterActiveCorp, announced today that it's Ask Jeeves Sponsored Listings is now available to the public. The advertising program is an open-auction style pay per click (PPC) program that will be displayed prominently above search results and also above the current Google Adwords listings.

Excerpt from the press release:

Available to existing Ask Jeeves advertisers since August 1st, Ask Jeeves
Sponsored Listings is a new search advertising product that allows advertisers
to more effectively purchase, manage and optimize campaigns on Ask Jeeves
(Ask.com) and its advertising syndication network. Ask Jeeves Sponsored Listings
has replaced the Company’s Premier Listings product with an open-auction system
that provides easier access for a diverse range of search advertisers.

Ask Jeeves also announced today the integration of IAC Partner Marketing with AJinteractive, the advertising solutions and sales division of Ask Jeeves, to form IAC Advertising Solutions.

Quote from Paul Gardi, executive vice president and general manager of IAC Advertising Solutions.

"With Ask Jeeves Sponsored Listings, we are allowing a larger network of
advertisers to optimize their advertising spend on Ask Jeeves and our
syndication network, one of the largest advertising networks on the
Internet."

The Ask Jeeves Sponsored Listings program can found at: http://sponsoredlistings.ask.com/